* Study conducted by LookTracker Research Laboratory for writingforaliving.us. LookTracker conducts highly accurate eye tracking focus group studies on web pages to produce heat map reports. The heat maps are analyzed to see where users look, which ultimately increases conversions and helps you sell more books.
A few years ago, Yale professors Judith A. Chevalier and Dina Mayzlin did a study on the effect of user-generated Amazon reviews on sales . The authors made some fascinating observations: Good reviews significantly increase [...]
One of the most important ways to overcome literary rejections is to focus on healthy habits. When you get rejected it’s easy to fall into the trap of skipping your workout, eating junk food, and [...]
Searching for some words of wisdom from other great writers who have experienced literary rejections? Keep reading for some inspiring quotes from well-known authors about their famous rejections. Reflecting on their insights may be [...]
We are in the second phase of my Kindle marketing strategy: Engage. Amazon gives potential buyers a sneak peak at their books through their “Look Inside!” feature. Browsers get to sample the first 10% of [...]
When I was teaching elementary school I learned about psychologist Carol Dweck and her research into the power of mindset. She shows how success in school and work can be influenced by how we think [...]